# 2.4 IP Launch

The IP Launch section of LaunchPlaza provides an innovative platform for IP creators and influencers, helping them issue on-chain verified IP assets and launch them into a decentralized creator economy system. The platform is managed in a decentralized way using smart contracts. Creators can choose from various token forms to issue their IP assets, including Memecoins, fan tokens, equity tokens, and NFTs.

To ensure that creators' and IP owners' rights are fully protected, we have developed an AI-based comparison library. This library can intelligently compare existing IP assets to identify whether similar or identical intellectual property already exists, aiming to protect creators' original works, prevent infringement, or unauthorized use, and ensure that every IP asset receives legitimate on-chain verification.

When creators submit their IP assets, the AI comparison library will cross-reference the relevant data to ensure that the IP asset is not duplicated or in conflict with other existing assets. If the IP meets copyright requirements, the platform will help the creator register their asset in the LaunchPlaza on-chain IP library and complete the on-chain verification. The creator will receive immutable copyright proof, ensuring the uniqueness and legality of their work. Additionally, to further improve this mechanism, LaunchPlaza plans to integrate with Story, strengthening IP asset copyright protection and management. Story is a system focused on intellectual property and creator rights protection. With its technical support, LaunchPlaza will be able to provide more precise and comprehensive IP verification services.

Furthermore, LaunchPlaza also supports providing liquidity for these IP assets. Once the IP assets are issued and successfully subscribed, the platform will allow users to trade these assets on the secondary market and provide liquidity for them. Currently, LaunchPlaza is collaborating with some decentralized exchanges (DEX) and expects to offer liquidity and derivatives to provide liquidity for high-quality IP assets.
